Roxana has over twenty years experience in the jewelry industry. Fourteen of those years were in retail, behind the counter. She received her Graduate Gemologist and Certified Gemologist (AGS) in 1990. Before joining Performance Concepts, she was an Instructor with Gemological Institute of America for seven years. She started her career at GIA in resident gemology, then was promoted to work exclusively in the Extension Department, where she traveled worldwide, sharing gemological knowledge in updated seminars and gemological classes. She is a member of GIA Alumni, WJA, AGS, and JA. Her unique experiences bring Performance Concepts' clients a valuable blend of successful sales and gemological training along with a creative and innovative approach to the training experience. With an understanding of adult learning process, Roxana has proven tactics, strategies, and practices that directly affect your bottom line. Her expertise and insight have proven tremendously valuable to a wide variety of client stores.